Share this expert

Share on Twitter Facebook LinkedIn Digg Reddit StumbleUpon

Sharon Trotter
Midwife - Breastfeeding & Baby Skincare Specialist

An experienced midwife, Sharon works independently advising on breastfeeding and baby skincare. Her work has helped change NHS policy and she’s the author of the award-winning leaflet ‘Babycare - Back to Basics’.


Author of ‘Breastfeeding: The Essential Guide’ and the award-winning leaflet ‘Babycare – Back to Basics'
Founder of TIPS Ltd and the TIPS Award Scheme
Regularly contributes to National press - articles published in Baby London, Baby Surrey and Baby Hampshire
Regularly features in Prima Baby Magazine


I’m an expert who provides specialist advice on:

  • Breastfeeding
  • Baby skincare
  • All Midwifery related issues
  • Independent research

In her own words

I’m a midwife with over 26 years experience helping new parents. I specialise in breastfeeding and all aspects of baby skincare.

As a mum of five, I know how important it is to have breastfeeding tips and baby skincare advice that’s based on sound evidence. I run a website, Tipslimited (, that publishes trustworthy articles on breastfeeding, neonatal skincare, skin-to-skin contact, cup feeding, and more.

The TIPS Award Scheme was launched in 2007 to carry out independent market research into carefully sourced products within the baby and toddler market. Only products that comply with our strict criteria can be submitted for a TIPS trial. To date we have completed 12 standard trials and 10 one-off trials (covering 32 categories of products), and allocated over 200 TIPS awards.

My book Breastfeeding: the essential guide has stayed in Amazon’s top-10 bestselling breastfeeding books for over six years. Around 145,000 people have read my award-winning leaflet Babycare - Back to Basics, now in its seventh version.

As a stakeholder (contributing to the development of new guidelines for antenatal, postnatal and atopic eczema guidelines) with the NICE organisation, my work on baby skincare has helped to change NHS policy within maternity units in the UK and beyond.

In 2005 I gained my BSc in advanced studies in midwifery and my published work on midwifery-related subjects is now well respected.

Talk Now
0800 063 1532

From £15.00 for 10 mins

Arrange a consultation

If you would like a consultation, I'll be glad to help. You can make an appointment to talk by phone with me by calling

0800 063 1532

My colleague will arrange your call and take payment details.

Consultations can be booked for 10 min, 15 min, 30 min, 45 min and 60 min.

The 0800 063 1532 booking number is available from 8am to 1am, seven days a week.

Watch Sharon

Articles (4)See all